Subject: Save the Universe Campaign

Posted on: November 05 2011 @ 03:07 PM
By: PatchM142

Content:

For those of you who haven't heard, 55000 LEGO Universe is in danger of closing down due to low member counts, not being able to meet profit expectations. Read more http://universe.lego.com/en-us/communit ... ?id=359519.

This campaign is intended to save LEGO Universe.

Intro
As far as I know, no petition or "please dont shut down lu i like it" posts are going to save the game. All of these come from members.

What LU needs right now is new members. Trouble is, with the game shutting down, that's not going to be easy.

I'd like to start a "Save the Universe" campaign, but it's not going to work if the only people you tell about it are those who own LU.

I'm estimating that the game would need quite a few users to save it; around 1,000 to 5,000, or more, just to keep running it. So, here's what we're going to do. If we can get enough users by December 31st, even LEGO's going to have to admit it's not a lost cause.

So, this is what we're going to do:
SAVE THE UNIVERSE CAMPAIGN

Goal is 5,000 more users in two months. More if possible.

1. The campaign is like this: Tell all your friends about the game, show them trailers, show what it has to offer: Free to Play, Crux Prime, Nexus Tower, WBL, properties, Nexus Force Championships, Ninjago, Frostburgh, building, battling, exploring, chatting...and have THEM tell all of their friends.

2. Send letters to LEGO. Though not all of you are crazy about Star Trek, I know it was kept alive by a successful letter-writing campaign.

3. SPREAD THE WORD! Advertise! I mean, don't go spend money and paste it all over some website, but I mean, tell people! Maybe in another LU game! Show them what LU is and why six years of work is not going to go to waste!


-That's the campaign for now. You don't have to sign up, or even tell us you're doing it; another strategy may be to tell five friends, have them tell five friends...and remember, think MEMBERSHIP, not F2P.-

-PatchM142



Replies:

Re: Save the Universe Campaign

Posted on: November 05 2011 @ 11:35 PM
By: Brickguy190

Content:

This is a great plan, but 5000 members is a lot. This is going to take some effort, and Moonbase.lu is like an (almost) deserted city. It's just the two of us here, unless someone else joins. This needs to be put elsewere, and not just a link.


Re: Save the Universe Campaign

Posted on: November 09 2011 @ 04:50 PM
By: Redboy31

Content:

I'm still here. Unfortunately, I can't really help with this as I don't know anybody to tell about LU >.< . I suggest you actually put this on the Lego message boards, as I don't expect very many people to read this.


Re: Save the Universe Campaign

Posted on: November 09 2011 @ 05:48 PM
By: kingsley

Content:

Hey guys,

Do whatever you want with Moonbase.LU in terms of a campaign. Just don't get your hopes up too high as I have tried this sort of thing before and failed. The other problem being that much of the LU staff has already been laid off. That makes any resurrection problematic at best...

-Eric Kingsley - Regolith


Re: Save the Universe Campaign

Posted on: November 21 2011 @ 02:47 PM
By: Brickguy190

Content:

Exclaimation Your back Kingsley! Anyways, I'm going to try to send TLC a letter this week. Hopefully it will help...


Bad News

Posted on: December 13 2011 @ 10:52 PM
By: PatchM142

Content:

I crunched the numbers. LU needs AT LEAST 100,000 new members to survive.
I'm going to have to deem this impossible. I guess Kingsley was right...perhaps all good things come to an end. But dreams, no.
Dreams can be slowed, tripped, stumbled, but no, not stopped. Maybe there will someday be a relaunch. Or maybe just Moonbase itself will develop into a independent game; maybe not.

But dreams never end. Somewhere, on a LEGO moon, orbiting a planet we'll never know rests a little base. And while it may not be in, it would certainly be at home in the Ocean of Dreams. Perhaps that's where it is.


Moonbase.lu - Forum
http://www.moonbase.lu/forum/viewtopic.php?showtopic=416